Why 5% of Equality Candle Sales Are Going to The Trevor Project This Pride

It’s Pride Month. And if you’re paying attention, you know it’s not just about parties and parade floats this year. It’s about protection. It’s about survival.

Recently, funding was cut for The Trevor Project—one of the few national resources supporting LGBTQ+ youth in crisis. 

For the rest of Pride, 5% of every Equality Candle sold will go to The Trevor Project.

I’m not a corporation with a rainbow rebrand and a feel-good post. I’m a small business. A scrappy one. I’m navigating supply chain roulette, unpredictable tariffs, and a market obsessed with playing it safe. But I still believe in choosing where my dollars go—and who they help.

This is one of those choices.

No. 23 Equality opens with a rich flare of saffron and plum, velvet-smooth and unafraid. Bergamotcuts clean through the warmth—like clarity in a complicated conversation. Then comes the slow unravel: tonka bean, balsam, and the grounding pull of cedarwood, amber, dark musk, and oud. It unfolds, deepens, and stays.The Equality Candle is here to remind you that pride didn’t start with approval. It started with resistance. And some of us are still resisting—in scent, in form, in function. We use the tools that we have. This is mine.

So no, I’m not just lighting candles. I’m lighting signals. And this one’s for the kids who need to know someone’s still fighting for them. People struggling to have a life that should not end because there was no one to answer their call in the dark.

– Coco