As with every choice for Whiskey & Woof, I think about consumption and our planet, which is burning.
Australian wildfires have already claimed the lives of an estimated half a billion creatures (Sydney University.) That effects the entire ecosystem and biodiversity of the planet.
Donating 20% of proceeds this weekend to the Red Cross in Australia has nothing to do with marketing. I'm half Australian and a member of the human race. We are all responsible for healing this planet and helping where we can.
It's an added bonus to our caring clientele to know they are part of the solution. I have already planned to donate and this is my way of also spreading awareness.
To ignore what is happening is not an option. I thank those of you who have already made purchases to help Australia. Click here for a list of where else you can donate directly to in Australia.
Thank you for your business and caring.
As always, wishing you good smells.
Founder of Whiskey & Woof